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MU BY PEUGEOT - A NEW MOBILITY SOLUTION PILOTS IN LONDON AND BRISTOL


Peugeot UK has launched a pilot programme in London and Bristol for its new mobility services. Mu by Peugeot is a ground-breaking service in the world of transportation that enables customers, irrespective of whether they own a vehicle or not, to have access to a range of Peugeot products including bicycles, scooters, cars and panel vans.

In order to enjoy Mu by Peugeot customers need to obtain a Mu card, which may be purchased and topped up on line via the www.mu.peugeot.co.uk internet site.

Mu by Peugeot is already working in five dealerships in Paris and in four other French cities, as well as Berlin, Madrid and Rome, each utilising the facilities of the Peugeot dealer network and will be deployed in nine European countries between now and 2011. Two Robins and Day Peugeot dealerships will run the pilot programme and have dedicated Mu phone numbers. They are located in London at Chiswick, on the Chiswick roundabout, W4 5QD (0844 818 7218) and in Bristol, at Clarence Road close to Temple Meads station, BS1 6PR (0117 369 0154).

MU BY PEUGEOT: A COMPLETE MOBILITY OFFER

This unique offer allows everyone, irrespective of whether they own a vehicle or are Peugeot customers, to access a range of mobility services by means of a pre-paid Mu points card, which can be topped up online. Mu by Peugeot allows customers to hire:

• A Car (Coupé Cabriolet, RCZ Sports Coupé, 3008 Crossover, 5008 Compact MPV)
• A Bicycle
• A Scooter (50cc and 125cc)
• A Light Commercial Vehicle

Example Mu tariffs (www.mu.peugeot.co.uk);

Item - Half-day / Full day / Weekend / One week
Scooter 50cc - £14 / £18 / £40 / £110
Scooter 125cc - £18 / £25 / £55 / £150
RCZ Sports Coupé - £60 / £80 / £140 / £480
Boxer Van - £35 / £50 / £90 / £300

Peugeot is a world-renowned brand that has established a reputation for products of quality, style and durability over a period of 200 years. Current products that bear the Peugeot Lion with pride include coffee grinders, salt & pepper mills (used by top-class restaurants), bicycles, scooters and vehicles: cars; hatchbacks, coupé cabriolets; people carriers (MPVs, Tepees & SW estate cars) and a wide range of LCVs (light commercial vehicles). In 2010, the brand has evolved further, with a new styling direction, a new corporate Lion badge and a new signature - Peugeot ‘MOTION & EMOTION'.

Visit www.peugeotscooters.co.uk or call 01202 823344 for details of the Peugeot scooter range.
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