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Excellent public relations is vital for your business and brand, but it is resource-intensive.

Is yours one of the many companies that simply does not have enough time, expertise or market knowledge to manage their PR properly? If so, we can help.

Fab-Biker PR specialises in motorcycle public relations and has been making sure clients get noticed since 1996. We provide plug-in support, where and when it's needed.

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Draggin Drayko Optix; spot the difference

New from Draggin Jeans, Drayko Optix cargo pants feature a unique and patented digital print camouflage pattern that, ironically, will stand out from the crowd.

Tailored with a loose leg, Optix offer comfort and ease of movement both on and off the bike and will fit over bulky riding boots easily.  Their mid-rise waist helps to cover the lower torso in crouched riding positions.

Manufactured from heavyweight cotton drill, like the complete range of Draggin trousers, Optix have a protective lining knitted from a combination of Kevlar® and Dyneema® - the World's Strongest Fibre™.  Offering twice the abrasion-resistance of jeans lined with woven Kevlar, it’s also soft, breathable and non-allergenic.

To enhance impact protection, CE approved armour can be fitted to the knees and hips of the Optix and wide belt loops are well-suited to heavy duty biker-style belts. There are plenty of pockets, including additional document pockets on the legs, all made without rivets to avoid the danger of burns caused by the metal heating up during a slide from the bike.

Available in grey camouflage in sizes 26 to 44 inches, Optix cargo pants retail for £139.99 including VAT. For information and details of stockists, contact the Key Collection on 0117 971 9200, or visit www.thekeycollection.co.uk.